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4_Digital Animation and Visual Culture In Process

Research 4.9: Video Games and Corporate Video

Of all the digital animation that is produced, corporate videos and video games are possibly the most numerous form. The various visual styles of this non-advertisement based graphic content can be a rich source of material for artists.
Explore either video games or corporate video as your focus. Research several kinds of contemporary corporate video online that make use of animated elements or find examples of video games throughout history.
Make notes of the stylistic choices taken in each and the dates that these were made. Look at the composition of frame and narrative arc of the video as well as aesthetic choices of the graphics and animated elements. Using your chosen clips compile a video timeline of visual styles that develop from the 90s to the present.